Responsible for atmosphere and guest experience at a 900-room hotel in London. Developed programming and curation across the entire property through lighting, music, decor, live entertainment, and memorabilia.

 Oversaw hotel brand marketing, ensuring content , social, creative direction, & tone were aligned with brand standards.

Curated celebrity talent and live music roster for concerts and events to amplify property profile.

Created SOPs and trained all new and existing staff on Sounds of Your Stay Brand Programs, and memorabilia tours.

Worked with FOH management team to improve the use of logs using Knowcross software for monthly BCE reports.

Redesigned property specific guitar menu, vinyl crate digging experience, in room music, stage lighting + more…