Pitched, ideated, sold, produced, programmed, executed, and oversaw influencer, press, and celebrity talent for a 2 night content creation retreat in Mammoth supporting the release of the UGG x Reese Cooper collaboration.

Collaborated with brand partner UGG supporting product features through a multi-day fly fishing and culinary experience.

Photo and video content produced distributed through agency, client, brand (Reese Cooper), and press channels (Hypebeast), as well as amplifying brand and product awareness and creating a highly engaging narrative supporting the UGG x Reese Cooper release.

Photos: Michael Pham